Coffee is the heaviest chemically treated food commodity in the world, and the coffee industry is wrought with environmental destruction, deforestation, and social oppression. In support of passionate sustainable organic coffee farmers - Urth Caffè has sought to bring the greatest coffee to its customers - a coffee that is not only superb, but is also healthier for the people who grow it, who drink it, and for the world.
Short-term thinking brings poor maintenance of the land that has caused severe soil erosion in coffee growing regions. Farmers using the synthetic, petroleum-based fertilizers year after year on the same plot of land will eventually find the soil exhausted and unable to grow anything. At processing plants, the coffee cherries are de-pulped in aqueducts. The chemically treated pulp is then routinely dumped into local rivers, all but destroying the water supply for those who rely on it.